Instagram affiliate marketing: How to Make Money

Affiliate marketing on Instagram has allowed brands, influencers, and affiliate marketers to collaborate creatively.

What is Instagram Affiliate Marketing? Instagram affiliate marketing is a type of marketing that allows you to promote products or services on Instagram in exchange for a commission. In association with an advertiser, you post photos or videos that promote their products or services. When someone clicks on a link in your post and makes a purchase, you get paid a commission.

How Does Affiliate Marketing Work on Instagram?

To start with Instagram affiliate marketing, you must find a company that offers an affiliate program. Find relevant companies for your followers and provide products or services that may interest them. Once you have chosen an advertiser, sign up for their affiliate program and get your unique link to add to your Instagram posts. When creating content for Instagram, make it simple and attractive.

Share clear images and videos of the product you are promoting, highlight its features and benefits, and provide website links. The key is to motivate people to follow your post and remind them why they need to invest in this product or service. Finally, track your progress with analytics tools to understand how your posts are performing and identify any areas for improvement.

Read: Dollar Tree Affiliate Program: Everything You Must Need to Know 

Top Instagram affiliate marketers 

  • Amazon Associates. Je
  • Rakuten Advertising. 
  • ShareASale. 
  • Flex offers. 
  • Associated with the Chief Justice. 
  • Owen.
  • Click Bank. 
  • Shop Style Collective.

Earn commission with the Instagram Affiliate Program.

You will receive commission payments based on total sales driven for a brand. You can see the brands’ commission rates in the app.

After the return period for purchased items has passed, you will be paid a locked-in commission. For most brands, this is between 30 and 90 days.

You will be able to track your performance in your Insights tab.

Instagram affiliate marketing

How to add affiliate links to Instagram story

  1. After uploading content to your story, tap the sticker icon in the top row. 
  2. Tap the link sticker or search your Instagram Stories sticker tray for the link sticker. After adding the affiliate links URL, choose Done. 
  3.  Include a call to action in your story so your followers know to click.

How to add affiliate links to Instagram reels

To do this, visit Affiliate Settings in the Professional Dashboard. Note: If you are not eligible, you can request a review. Live broadcasts, feed posts, stories, and reels can all be tagged with affiliate products. You can also create your store with recommended products.

How to add affiliate links to Instagram posts

It is impossible to post affiliate links directly on Instagram, as you cannot place links in the description of your photos. As stated, however, you can tag affiliate products yourself. Using a link in a bio tool like Link Tree is another way to promote affiliate links on Instagram. How to post Amazon affiliate links on Instagram.

Read: Best Ways to Earn Money Online with YouTube AI and ChatGPT

Why Should You Use Instagram Affiliate Marketing?

The effects of Instagram affiliate marketing are self-explanatory. Here are our top three reasons to start:

1: Build brand awareness.

The process is simple: the best way to get the word out and develop trust with your target audience is to have niche specialists gradually promote your brand.

2: Improve social proof

According to data, about 70% of online shoppers read between one and six reviews before some perches.

Couple that with the fact that 49% of consumers rely on influencer recommendations, and rapport with an influencer audience is a no-brainer.

3: Save money.

Affiliate marketing is performance-based, meaning influencer partners are only paid when they make a sale or click.

Result? More money to reinvest in your marketing strategy.

How to Choose the Best Instagram Affiliate Marketing

Choosing the best affiliate programs for an Instagram account is easy if you look at the following points.

Consider your location.

You can do affiliate marketing without a website. But knowing your niche is crucial when marketing as an affiliate. Ideally, it is best to be passionate about something to make the products on your Instagram account more reliable and relevant. You want the audience to click the link because you have solutions to their perceived needs.

Find high-quality products and services.

Do you promote products or services in your chosen niche as an affiliate? Do you have a favorite brand? What they offer any programs for affiliate marketers? For example, Nike, Adidas, Prada, and other recognizable brands have affiliate programs anyone can join.

Check commission rates.

Affiliate marketing platforms offer different commission rates. Some are more but with stricter requirements. Others are the opposite. Therefore, it is essential to determine the commission more than the earnings. You may want to consider the ease of earning commissions.

Read the terms and conditions.

Most companies have this section in fine and enlarged print, preventing affiliate marketers from reading every detail. However, the terms and conditions of the affiliate marketing platform are essential because they determine how easy (or difficult) it can be for them to earn passive income.


The best affiliate programs for Instagram vary among marketers, often depending on their niches. While Instagram’s reach is impressive based on case studies, you might think you can succeed in affiliate marketing with this platform as your only channel. Unfortunately, we do not advise it.

The ideal setup is to leverage your Instagram to encourage followers to check out your website, where there are affiliate links.

Engaging your Instagram followers and providing them with meaningful and relevant content is a great way to attract them to your affiliate marketing website.


What is affiliate marketing on Instagram?

Affiliate marketing on Instagram is a strategy in which Instagram influencers work with brands to promote their products in exchange for an affiliate commission.

How do I promote my affiliate marketing on Instagram?

 1: To get on board, go to Professional Dashboard and tap on Affiliate Setup.

 2: Once onboard, visit the store of your choice, select the products you intend to promote, and save them to your wish list. 

 3: When creating affiliate content so, you can tag your saved products.

Can you do affiliate marketing on Instagram?

Affiliate marketing on Instagram works similarly on blogs, websites, and other platforms. Influencers recommend products to their followers and are paid a commission whenever their followers purchase based on their recommendations.


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